Shein and Temu icons are displayed on a phone screen in this illustration image taken in Krakow, Poland on August 27, 2024.
Jakub Porzycki | Norfuto Gety pictures
president Donald Trump Definitions against China, Canada and Mexico are aimed at a commercial item that helped fuel the explosive growth of online retailers in the budget, including TEMU and Shein.
Trump It took place on Saturday Executive orders that impose a tariff on the best three commercial partners in the country. The imported goods from Canada and Mexico will be slaughtered with a tariff of 25 %, while a 10 % tax will be imposed. Canada's energy resources will get a 10 % less tariff. The duties are expected to be valid on Tuesday.
Orders against China, Canada and Mexico have led to a commercial exemption, known as “De Minimis”, which allows exporters to charge packages of less than $ 800 in the United States free of fees.
De Minimis has been present since the thirties of the twentieth century, but its use has been under the growing scrutiny in recent years. Biden Administration Take steps last September To reduce “excessive use and abuse” De Minimis, on the pretext that it helped the Chinese e -commerce companies undermine competitors at lower prices. The officials also argued The minimum shipments “are subject to the lowest documents and inspection”, which raises concerns related to the safety of the product.
The United States treated more than 1.3 billion shipments in 2024, According to the data From the American Customs and Protection Agency. This rises from 139 million a year in 2015, CBP said.
The vulnerability enabled low -cost e -commerce companies like Pdd holdings-Timo, Shin, and Ali Baba'
Shin and Timo They went to the digital marketing raid Over the past few years, an attempt to attract more shutdown shoppers to the deal. Timo In 2024 Up to the top Apple The list of the most free free apps in the United States for the second year in a row, while Shein ranked 12th.
She pushed her popularity in the United States Amazon to Launching its bargaining portHAUL, last year, which allows third -party veement to charge goods for consumers directly from China. According to what Amazon depends on the base of trade at the minimum import of the elements sold on the traveler to overcome the definitions, Information reportedQuoting people familiar with the program. Amazon spokesman did not respond immediately on CNBC to order a comment.
Amazon, EBay website and etsy It can benefit from the Trump administration analgesics on the minimum loophole. Companies run online markets that allow third parties to market tools directly to consumers, and compete directly with Temu and Shein.
Amazon has long been connected to Chinese manufacturers to American shoppers through its sprawling market. Marketplace is a major component of the Amazon retail strategy, as it represents about 60 % of the products sold on the site. Amazon also creates fees by providing loyalty, shipping, account support and advertising services for sellers.
China -based traders have formed a large group of the Amazon market for many years, although the company was first acknowledged in 2023 that it represents an “important part”. Through some estimates, the number of American sellers on the platform exceeds the data from Marketplace Pulse.
TEMU and Shein also expanded their strategies as the De Minimis gap was threatened. Last year, TEMU began on board Chinese sellers on its location with a stock in US depots, allowing them to charge faster firmness for American shoppers, according to Information. Shin Distribution centers also opened and Supply Series Center In the United States
He watches: Amazon Haul takes on Temu to bring cheap goods from China to bring cheap goods from China
