4 January 2025

As the new year begins, some of them are great Food and drink trends It is expected to happen in 2025, and experts have shared their views.

Among the trends expected in 2025 is a greater focus on fusion cuisine, and an increased use of flowers and mushrooms At mealsAnd more cocoa-infused drinks and culinary innovations — and increased demand for Guinness beer among young drinkers, according to Food & Wine magazine.

Fox News Digital reached out to food experts about these notable trends — and came away with some careful observations and thoughts on three of the trends to expect.

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3 delicious trends for 2025

Cocoa sweetens things

Hot chocolate is a comforting drink that reminds us of warm nights by the fire.

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In 2025, hot cocoa options will rise beyond a steaming cup of marshmallow.

Stir hot chocolate

“People are moving away from 'chocolate flavour' syrups and artificial chocolate flavors in their coffee, and instead using fresh cocoa to impart those rich, sweet flavours.” (Istock)

Consumers crave more gourmet and intense Hot cocoa varieties“, noted Beverage Daily, a trade publication.

It reported that consumers want sweet and salty drinks as well as plant-based versions of beloved hot beverages.

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And restaurants are responding accordingly.

“People are moving away from 'chocolate flavoured' syrups and artificial chocolate flavours In their coffee“Instead, use fresh cocoa to add those rich, sweet flavors,” Iannone said.

Friends having dinner

Among the trends expected in 2025 are a greater focus on fusion cuisine, more use of flowers and mushrooms in meals, more cocoa-infused drinks and culinary innovations – and increased demand for Guinness beer among younger drinkers. (Istock)

Cocoa also enriches dessert menus.

“We bring chocolate and coffee together Two of our desserts “On our current menu is hazelnut tiramisu and espresso crème brûlée,” Jason Francis, director of food and beverage at The Harpeth Hotel in Franklin, Tennessee, told Fox News Digital.

“We recently added a chocolate cheesecake with a hint of mint for the winter season.”

Flowers are blooming

Flowers appear on drink menus, In the authorities And in other foodstuffs across the country.

Ahi tuna tataki with soy sauce, green onions, Korean chili powder and edible flowers

Edible flowers are placed on top of this dish of ahi tuna tataki with soy sauce, scallions, and Korean chili powder. (Istock)

“Edible flowers are a trend that has continued to grow over the past few years, and they have come a long way since the orchid was featured on a tiki drink,” Rich Iannone, director of food, beverage and activation programs at Valor Hospitality Partners in Atlanta, Georgia, told Fox News Digital.

“There are so many different flowers that can be used in so many fun ways.”

“Adding these flavors to a dish to accompany the base ingredients gives depth and playfulness of color.”

Mixologists, he said, “simply use flowers to add a wonderful touch Colors in their cocktails While others use subtle flavors to help enhance and add layers of flavor to their cocktails.

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Likewise, chefs use the flowers to enhance flavors in salads that go beyond vegetables.

“Adding these flavors to a dish to accompany the base ingredients gives depth and playfulness of color,” Iannone said.

Salad bowl

To enhance flavors in salads that go beyond vegetables, chefs use flowers and more. (Sina Schuldt/Photo Alliance via Getty Images)

Research supports this burgeoning trend.

The following flavor report released by Rubix Food revealed that Generation Z residents in particular favor hibiscus, lavender and cherry blossoms adorning hot and cold beverages on menus. Food and wine male.

Guinness is going gangbusters

Guinness is seeing a spike in demand, according to Food & Wine, and younger drinkers in particular are one reason why Irish beer This is very popular, insiders said.

Not only does beer taste great, there are health benefits associated with it as well

“In my opinion, Guinness is outperforming its counterpart in the beer category, in part because it has pivoted its marketing strategies toward Generation Z,” said Bill Fritz, director of food and beverage at Caesars Atlantic City in New Jersey.

Guinness beer

Pints ​​of Guinness beer are pictured. “There's a reason Guinness has been around for more than 250 years,” said one hospitality expert. (Leon Neal/AFP via Getty Images)

Viral Challenge “Split The G” – Hoax It involves drinking So the foam – which lines up with the letter 'G' in the Guinness logo on the distinctive glass – has gone down well on social media platforms.

“It was a really smart call to action for our target demographic,” Fritz said.

He added: Smart Social media The strategy combined with “Guinnfluencers” and celebrity endorsements has seen the brand walk the fine line between becoming more modern and accessible to today's drinkers while also maintaining a presence rooted in its rich history.

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Iannone of Valor Hospitality confirmed that Guinness has returned to the path of popularity, due to the focus on attracting the attention of younger generations.

“There's a reason Guinness has been around for over 250 years,” he said.

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“It's a great product that has been loved by generations, and Diageo (the parent company) has done a great job of connecting with this generation,” he said.

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