6 January 2025

Laura Milley, President, EA Entertainment Electronic Arts Company . (NASDAQ:), a gaming giant with a market cap of $38.4 billion and in strong financial health according to InvestingPro Analysis She recently sold shares in the company, according to a filing with the Securities and Exchange Commission. Millie sold a total of 2,500 shares of common stock on January 2, 2025, valued at $365,371. Shares were sold at prices ranging from $145.43 to $147.42.

The transaction was executed pursuant to a 10b5-1 trading plan, which Miele established on August 2, 2024. Following the sale, Miele retains ownership of 50,014 shares in Electronic Arts.

In other recent news, Electronic Arts (EA) has been the focus of many financial analysts. Stifel downgraded EA stock from Buy to Hold, despite the positive long-term outlook, and revised the price target to $167.00. This change is based on a re-evaluation of Stifel's game model and the company's net bookings estimates. On the other hand, Citi maintained a Neutral rating but increased its price target from $162.00 to $163.00, reflecting EA's strong Q2 results for fiscal 2025.

EA's latest developments include a record second quarter with net bookings reaching $2.08 billion, representing a 14% increase from the previous year. This increase was primarily driven by the success of EA's sports franchises, including EA SPORTS College Football 25. Following these strong results, EA raised its full-year guidance.

The company is also focusing on strategic initiatives such as fostering online communities and leveraging generative artificial intelligence. Plans include expanding The Sims as a platform and collaborating with Amazon (NASDAQ:) MGM Studios to adapt the film. EA CEO Andrew Wilson expressed confidence in the hacking potential of the upcoming title “Veilguard.”

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